分享兴趣，传播快乐，增长见闻，留下美好。

亲爱的您，

本期推文阅读时长大约8分钟，请您耐心阅读。

事实上，那些行稳致远的百年老店、知名品牌，它们的核心竞争力往往都不是价格，也很少采用低价倾销，甚至打恶意价格战的市场策略。市场竞争真正的制胜法宝是什么，值得更多的商家和平台去研究思考。

以上不是隔壁老王的凄惨人生，而是顶流小王的人设塌方。

The introductory part first explains the concept of supplier encroachment - the invasion of a retailer's market by a supplier through direct sales channels. The second paragraph analyzes the impact of supplier intrusion on both suppliers and retailers. First, some literature points out that supplier intrusion will reduce the double marginal effect on the supply chain when the retailer has significant retail efficiency, and through a certain mechanism Encourage retailers to lower wholesale prices. In previous studies, it is often assumed that the information on the supply chain is symmetric, but in practice, retailers often understand market potential better than suppliers (with their excellent forecasting ability, first-hand sales information, and professional knowledge). While conventional wisdom holds that it is necessarily beneficial for retailers to have access to private market information, our findings suggest that this is not the case when suppliers develop their own direct channels (Figure 1).

上一篇：600459股票股票(股票)

下一篇：深港通标的股一览表(深港通港股标的股)